Position: Digital Marketing Specialist
Company: Motovac
Location: Gaborone, Botswana
Industry: Digital Marketing / Automotive Retail
Employment Type: Contract
Closing Date: 22 April 2025
Posted On: 16 April 2025

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Join Our Team – Digital Marketing Specialist Wanted

Motovac, a leading automotive parts retailer, is looking for a creative and results-driven Digital Marketing Specialist to develop and execute digital strategies that drive online engagement, enhance brand presence, and support our business growth.

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Key Responsibilities:

• Plan, execute, and optimize digital marketing campaigns across multiple platforms (social media, email, web, paid ads)
• Manage and monitor online advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads), including budget management, audience targeting, keyword research, and performance tracking
• Coordinate the creation, scheduling, and publishing of engaging social media content across platforms such as Facebook, Instagram, X (Twitter), LinkedIn, TikTok, and more
• Monitor digital campaign performance and prepare analytics reports with actionable insights
• Ensure all content aligns with the brand voice, marketing calendar, and organizational goals
• Collaborate with internal teams to drive consistent messaging and cross-platform strategies

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Minimum Requirements:

• Bachelor’s Degree in Marketing, Communications, Digital Marketing, or a related field
• Minimum 2 years of experience in digital marketing, including social media management and SEO
• Proficiency in using platforms such as Google Ads, Meta Business Suite, LinkedIn Ads
• Experience with email marketing tools (e.g., Mailchimp, Constant Contact, etc.)
• Strong written and verbal communication skills
• Ability to work independently and manage multiple digital initiatives simultaneously

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How to Apply:

📧 Send your CV and cover letter to: media@motovac.com
🗓 Application Deadline: 22 April 2025

Only shortlisted candidates will be contacted.